Digital TV News: Rakuten Advertising
Rakuten TV announces telco deals in Europe at MWC 2024
Feb 27, 2024 – Rakuten TV has announced new deals in Europe at MWC 2024, extending its agreement with 1&1 to include AVOD content, and adding partnerships with Agile TV in Italy and Masmedia TV in Spain.
News categories:
Rakuten TV, 1&1, Agile TV, Masmedia TV, Jorge del Puerto, Content Distribution, Digital TV, Europe, IPTV, MWC24
Rakuten brings SpringServe Tiles to Rakuten TV app
Feb 16, 2023 – SpringServe (Nasdaq: MGNI) has announced that Rakuten Advertising has adopted SpringServe Tiles to strengthen the impact of ad-supported campaigns on Rakuten TV. Tiles bring ad serving to the content discovery experience.
News categories:
SpringServe, Rakuten, Leon Siotis, James Collins, Advertising, Apps, Digital TV, Europe, Streaming, UX
Guardian-branded FAST channel launches on Rakuten TV
Mar 10, 2022 – A Guardian-branded FAST channel has launched on Rakuten TV, giving audiences in the UK and across Europe the opportunity to enjoy a range of Guardian documentaries and video journalism content, as part of a new partnership.
News categories:
The Guardian, Rakuten TV, Robert Hahn, Christian Bennett, Cedric Dufour, Digital TV, Europe, Streaming, UK
Amagi adds FAST channels to Rakuten TV line-up
Sep 14, 2021 – Amagi has extended its partnership with Rakuten TV. For Rakuten TV, Amagi is delivering a line-up of nearly 50 linear channels, working alongside Rakuten TV's monetization partner Rakuten Advertising.
News categories:
Amagi, Rakuten TV, Srinivasan KA, Jacinto Roca, Content Distribution, Digital TV, Europe
video intelligence applies contextual technology to CTV advertising
Jul 8, 2021 – video intelligence (vi) aims to aid both publishers and brands with contextual technology. For CTV channels and apps, vi technology adds layers of contextual data to content, enabling the creation of new audience segments.
News categories:
video intelligence, Ernst Dirkzwager, Advertising, Big Data, Digital TV, Streaming, Worldwide
Rakuten TV to roll out 20 channels on Samsung TV Plus
Apr 20, 2021 – Rakuten TV has expanded its free content offering on Samsung's AVOD service with the launch of over 20 of the its own and third-party channels on Samsung TV Plus across 16 European markets.
News categories:
Rakuten TV, Samsung, Rakuten Advertising, Advertising, Apps, Digital TV, Europe, Smart TV, Streaming
Latest News
- Streaming video revenues in MENA to surpass $1.2bn in 2024
- Orange France upgrades set-top box with SoftAtHome
- ZTE launches B866V6N 4K AI-SR set-top box
- Tucson television stations launch NEXTGEN TV services
- Cloud TV 3.0 Smart TV operating system released
- Ateme powers TVRI's transition to 4K UHD OTT
- Five million pirates in the Nordics
- WSC Sports introduces three new fan personalization products
- Sky Stream available in Italy from June 3rd
- Irdeto certifies security on latest Amlogic HD broadcast chipsets
- LG Automotive Content Platform features in new Kia EV
- Netflix publishes July to December 2023 viewing report
- MySat launches bouquet of Arabic TV channels on AsiaSat 9 for Australia
- Ad server from SAS powers advertising on ITVX
- Multiplay service revenue in India to grow at 4.5% CAGR
- Atlas proposes buying all outstanding shares in Millicom
- Cyfrowy Polsat contract pay TV RGUs down 147,000 YoY in Q1
- CANAL+ launches TV+ streaming service
- Mangomolo powers SABC+ video platform expansion
- Accedo supports extension of ITVX to Sony PlayStation